Relevant Experience

Creative professional specializing in Art and Creative Direction, Digital Strategy, and Graphic, Web, and Visual Design.

New York, NY

 

Senior Web Producer

Peter G. Peterson Foundation | New York, NY | 1/2021 – Present

  • Expand the organization’s use of various digital communications, including digital animation, interactive charts, and video, across website and social media platforms.
  • Develop web designs for and redesign existing web treatment for key sub-brand pages, microsites, and special projects and initiatives. Assist the Associate Director, Communications, in the website redesign and migration.  Manage relationships with external web development firms and graphic design agencies.
  • Continuously improve upon current UX/Design on pgpf.org, using actionable insights from web analytics, and use that experience to help inform the website redesign.
  • Design and redesign print materials for the organization to help provide a cohesive, professional aesthetic.
  • Execute and improve upon email marketing practices.

 

Web Producer

Peter G. Peterson Foundation | New York, NY | 9/2018 – 12/2020

 

Graphic and Web Designer

BMCN Design, LLC. | New York, NY | 8/2015 – 9/2018

  • Designed over 20 logos and brand identities consisting of color theory, typography and graphics.
  • Designed websites for mobile platforms, tablets, and desktop.
  • Developed E-Commerce sites, managed inventory, and set up secure payment gateways.
  • Digital ad design for social media, Email marketing, banner ads and GIF advertising.
  • Designed print ads published in magazines, real estate books, newspapers, flyers, and posters.
  • Facebook app development: Developed third-party, interactive, applications that were integrated directly onto clients business Facebook page.
  • Designed and deployed Email Marketing campaigns using MailChimp, HTML and CSS.
  • PPC research and keyword optimization to drive traffic to website.
  • Client Aquisition and Retention: Strategic creative consulting and planning.

    Marketing Coordinator and Graphic Designer

    Freelance  |  2012 – 2015

    • Managed all social media marketing (Facebook, Twitter, Instagram etc.) and Day-to-Day Marketing Operations.
    • Creation of Loyalty Programs and Email Marketing campaigns.
    • Designed and created promotional materials, menus and advertising collateral for direct marketing, digital advertising campaigns, and social media marketing.

     

    Commercial Account Executive

    Cablevision Systems Corp. | Bridgeport, CT | 2010 – 2012

    • President’s Club Winner: Achieved 110% of quota or greater on eight occasions.

    Skills

    • Adobe Photoshop, Illustrator, InDesign, Premier Pro and After Effects.
    • HTML and CSS.
    • WordPress, WooCommerce, Drupal and Shopify.
    • HubSpot, Mailchimp, Click Dimensions, Constant Contact and custom HTML Email.
    • Working knowledge of Javascript and React.

    EDUCATION

    WESTERN CONNECTICUT STATE UNIVERSITY | Danbury, CT
    Ancell School of Business: May 2010

    • BBA in Management, concentration in Supervisory Management. Minor in Marketing.
    •  3.64 Cumulative GPA, Cum Laude.

     

    NYU | New York, NY
    School of Professional Studies: Fall 2019

    • Web Front-End: Foundations (Full Stack Web Development).
    • Web Front-End II: Intermediate (Full Stack Web Development).

     

    General Assembly | New York, NY
    Fall 2021

    • Visual Design.
    • UX/UI Desigh.

    Lets Build Something Together

    Connect with me here.